It’s no secret that New Zealand is filled with fantastic places to check out. You can inject shots of delicious goo into your donuts at Balls and Bangles in Queenstown or even pay a visit to the funky Re:START shipping container mall in Christchurch. There’s one kiwi city that holds a very special place in our hearts and that’s Wellington. This chic city is filled with tasty restaurants like Grill Meats Beer and loads of local shops you can support.

One of our favorite local stores to window shop at is Superette. This divine shopping destination has five locations spread across New Zealand, but we paid our visit to Superette’s Wellington digs.

Started by two friends (James Rigden and Rickie Dee) back in 2001, the brand focuses on fashion and lifestyle offerings for women, men and kids. Some of our favorite finds at Superette include covetable bedouin bags from Australian brand The Wolf Gang.

At Superette you’ll also find comfy sneakers from international labels like Spring Court (a Parisian label that John Lennon and Yoko Ono adored so much that they sported matching kicks on their wedding day). Slick purses from Australia’s Status Anxiety label and jewelry from New Zealand based the Stolen Girlfriends Club (we just might be tempted to take a trip back to New Zealand solely just to nab a few of their killer baubles) are also frequently spotted on Superette’s shelves. Superette also has sumptuous home goods from Barefoot Gypsy (based out of Australia) and quirky lighting fixtures from Neon Poodle (also Aussie based).
If you’re seeking expertly curated goods from local designers across Australasia, Superette is one shopping destination your credit card won’t want to miss. If you aren’t planning on visiting New Zealand anytime soon, thankfully Superette has an online shop we can spend all day drooling over.

Superette
Address: 108 Victoria Street, Te Aro,
Wellington 6011, New Zealand
Hours: Monday Through Sunday 9:30am to 5:30pm
Phone: +644 473 2853
Email: wellington@superette.co.nz
Pricing (All in New Zealand Dollars or NZD): Tops for Women $39.00 to $2,669.00, Dresses $69.00 to $1,399.00, Bottoms for Women $69.00 to $1,669.00, Lingerie $35.00 to $149.00, Accessories for Women $10.00 to $1,829.00, Tops for Men $29.00 to $879.00, Bottoms for Men $29.00 to $379.00, Activewear for Men $29.00 to $229.00, Footwear for Men $17.00 to $329.00, Underwear for Men $45.00 to $99.00, Accessories for Men $15.00 to $799.00, Grooming Gear $8.00 to $119.00, Items for Kids $5.00 to $399.00, Home Items $3.00 to $889.00
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